How To Successfully Sell Jewelry Online + Drive More Sales For Your Business
The jewelry industry continues to grow, especially when it comes to selling online. Last year alone, bags and accessories held a 29% share of global internet purchases.
Want to know how to tap into that market? After reading this blog post, you’ll have all the necessary information to build, manage, and market your online jewelry store.
To get started, I’ll cover why and how you should build an ecommerce website for your jewelry brand.
Why Your Jewelry Business Should Sell Online
Worth $2.7 million in 2018, the U.S. jewelry industry is strong.
The online share of the accessories market reached an all-time high in 2018 at 22% in North America — and is expected to grow 11% by 2021.
To top it off, global online jewelry sales are predicted to reach a market value of $340 billion by 2023, later reaching $645 billion by 2035.
In addition to the data, jewelry is a great fit for ecommerce as products are lightweight and easy to ship, come in many variations, and can be customized.
Bringing your jewelry business online lets your customers shop from anywhere at any time and gives your business a competitive edge by bridging online and offline experiences, all thanks to technological advances.